Tuesday Oct 01, 2024

Groceryshop and Shoptalks President Sophie Wawro

Shoptalk's Sophie Wawro: Pioneering Inclusive Retail Innovation

In the ever-evolving world of retail, few events hold as much sway as Grocery Shop and Shoptalk. At the helm of these industry-shaping gatherings is Sophie Wawro, a visionary leader who's redefining what retail conferences can achieve.

A Global Perspective on Grocery Innovation

As Grocery Shop 2024 approaches, Wawro reveals a surprising trend: "There's a strong desire from the community to feel more like a global grocery community," she notes. This year's event will feature an increased focus on international case studies, responding to attendees' hunger for global insights.

Shoptalk Fall: A New Chapter in Chicago

Expanding their repertoire, Shoptalk introduces its Fall edition in Chicago. "It's a very different kind of event," Wawro explains. While maintaining the signature Shoptalk experience, this new iteration leans more heavily into in-store content, catering to a slightly more senior audience.

Setting New Standards for Diversity

Perhaps most striking is Shoptalk's commitment to diversity. The Fall event boasts an all-female speaker lineup, featuring industry titans like the CEOs of Glossier and Build-A-Bear. "It's just as strong as any lineup we've ever had," Wawro asserts, proving that gender parity in retail conferences is not just possible, but beneficial.

Looking Ahead: Retail Media and Beyond

Wawro hints at exciting developments on the horizon. "We've got two big things coming up in the next 18 months," she teases, including a new home for retail media at Shoptalk Spring and a mysterious vertical-specific event slated for early 2026.

As retail continues to transform, Shoptalk and Grocery Shop stand at the forefront, not just reflecting the industry, but actively shaping its future. With leaders like Sophie Wawro at the helm, the retail event landscape is set for an exciting, inclusive, and innovative future.

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