Amazon vs Perplexity: The AI Retail Battle That Could Change Commerce

This week on World Retail Signals, the team explores one of the most important emerging battles in AI commerce: Amazon vs Perplexity and the future of autonomous AI shopping agents.

The episode also covers:

• The changing expectations of the future retail workforce
• WHP Global’s acquisition of Marc Jacobs
• Why brand licensing is becoming central to retail strategy
• Greggs’ evolving retail formats
• The growth of wellness retail and personalised shopping experiences

If you work in retail, ecommerce, AI, consumer strategy, or brand leadership, this episode breaks down the shifts shaping the next era of commerce.

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