
Tuesday Feb 25, 2025
šļø How air upĀ® is Changing the Way We Taste Water ā with Co-Founder Lena JĆ¼ngst
š” Can scent trick your brain into tasting flavors?
In this special Shoptalk Europe partnership episode of The Retail Podcast, Lena JĆ¼ngst, Co-Founder & Co-Inventor of air upĀ®, shares how neuroscience, innovation, and product design are revolutionizing hydration. Lena will also be at Shoptalk Europe in Barcelona (June 2-4, 2024)!
š¢ Donāt miss Shoptalk Europe 2024! Ticket prices increase at midnight on Friday, 28th Februaryāsecure your spot now!
šļø Get a discount with these codes:
šļø Retailers & Brands: Use RBTHERE10 ā ā ā Register hereā ā
šļø General Attendees: Use GATHERE10 ā ā ā Register hereā ā
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š„ What Youāll Learn in This Episode:
ā The science behind scent-based taste
ā Overcoming fear & trusting your instincts in business
ā The journey from university project to global brand
ā The future of sensory-driven consumer products
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š¢ Tune in now for a deep dive into innovation, behavioral science, and the future of hydration!
š Follow Lena: ā https://www.linkedin.com/in/lena-juengst/ā
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#RetailPodcast #airup #Innovation #Entrepreneurship #ProductDesign
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